Lula Ososki is a multi-hyphenate creative, consultant, writer and researcher based in London. 

Lula started writing for i-D at 17 before going on to work as a creative at agency Superimpose, with clients such as Burberry, Adidas and Palace. She then took on the role of Head of Gen Z Content at Irregular Labs, an innovation lab dedicated to helping brands understand and connect with the opinions, insights and imaginations of Gen Z of which she is now a founding partner. Here she worked as an editor on Irregular's reports, offered trend forecasting and consulting to clients and helped to build a global community of Gen Z talent. 

Lula was a speaker on a panel at Business of Fashion VOICES 2018, and at 18, was featured as part of DAZED’s #dazedgeneration highlighting future voices.

Today, Lula is freelance offering consulting and creative direction services for a range of brands across fashion and culture. 

Clients include: Maison Margiela, Adidas, MAC Cosmetics, Gucci, i-D, DAZED, The Face, Converse and more.

Portfolio including creative direction and CV available on request.

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