Lula Ososki is a freelance Consultant and Creative Director, working for a broad range of clients including Maison Margiela, Gucci, Adidas, Farfetch, The Face, i-D, MAC Cosmetics and more. Her work focuses on creative development, cultural research, insights and strategic direction for luxury, lifestyle and beauty brands, as well as building connections with brands to global talent.

She started writing for i-D at 17 before going on to work at creative agency Superimpose Studio. She then took on the role of Head of Content and Community for Irregular Labs, a learning network and innovation lab focusing on helping brands connect and create with Gen Z. Her role involved working as an editor on reports, building a global community, commissioning talent for projects and offering creative expertise to clients across all projects.

Lula was a speaker on a panel at Business of Fashion VOICES 2018. She has also been featured in the Guardian and at 18, was part of DAZED’s #dazedgeneration highlighting future voices. 

Clients include: Maison Margiela, Adidas, Farfetch, MAC Cosmetics, Gucci, i-D, DAZED, The Face, Irregular Labs, Converse, Juicy Couture and more.


Portfolio including creative direction and CV available on request.

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